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Why is correct oil labeling important?

Feb 5, 2025

En este artículo defendemos la importancia de un etiquetado claro y completo en el aceite de oliva virgen extra como garantía de calidad, origen y transparencia. Explicamos cómo elementos como la procedencia, la variedad Picual, la fecha de cosecha y la información nutricional permiten al consumidor tomar decisiones informadas, y reflejan nuestro compromiso en Ad Morum con la autenticidad, la frescura y la excelencia en cada botella de nuestro Aceite de oliva de Jaén.

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Pack de 6 botellas de aceite de oliva virgen extra temprano (AOVE Temprano) Ad-Morum

How to get the most out of Picual EVOO in gourmet cooking

Jan 23, 2025

En este artículo te mostramos cómo sacar el máximo partido al AOVE Picual, un aceite de oliva virgen extra con gran intensidad, estabilidad y riqueza aromática. Te proponemos distintas formas de usarlo en la cocina, en crudo, en confitados, guisos o como toque final, destacando su capacidad para elevar cualquier plato a nivel gourmet, al tiempo que aporta beneficios para la salud y refleja nuestro compromiso en Ad-Morum con la calidad y la tradición del olivar de Jaén.

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Aceite saliendo del proceso de elaboración en Aceites Aseal.

Jaén, land of olive trees: the soul of Extra Virgin Olive Oil

Nov 29, 2024

En este artículo celebramos la llegada de la nueva cosecha de AOVE y el Día Mundial del Olivo, destacando a Jaén como epicentro mundial del aceite de oliva virgen extra gracias a su clima, variedades como la Picual y una tradición centenaria. Desde Ad-Morum, mostramos cómo combinamos herencia, innovación y sostenibilidad para elaborar un aceite que refleja el alma de Andalucía, poniendo en valor cada etapa del proceso y el compromiso con nuestra tierra y sus gentes.

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Enfoque de rama de olivo con aceitunas.

The Hand That Cultivates: Recognizing the Effort Behind Ad Morum

Aug 30, 2024

En este artículo ponemos en valor el papel esencial de nuestros cosecheros, cuyo trabajo y conocimiento, transmitido de generación en generación, hacen posible la calidad de nuestro AOVE. Desde el cuidado del olivar hasta la recolección en el momento óptimo, cada etapa refleja un compromiso profundo con la tradición, la sostenibilidad y la excelencia, que en Ad-Morum combinamos con innovación para ofrecer un aceite que representa el esfuerzo humano y el alma de Andalucía en cada gota.

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Agricultor observando un olivo.

How to Taste and Appreciate EVOO: A Beginner's Guide

Jul 24, 2024

En este artículo te guiamos paso a paso para aprender a catar correctamente el AOVE y descubrir todos sus matices, desde la preparación del entorno hasta la degustación y limpieza del paladar. Te mostramos cómo identificar aromas, sabores y sensaciones para apreciar su calidad, poniendo en valor nuestro compromiso en Ad Morum con un aceite de oliva virgen extra que destaca por su equilibrio, autenticidad y riqueza sensorial.

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Dispensador de aceite con fondo de botella y garrafa de Ad-Morum.

BBLL RAFFLE WITH @COCINA_BYAINHOA

Jun 18, 2024

LEGAL TERMS FOR PARTICIPATION IN THE DRAW   1.- ORGANIZING COMPANY OF THE PROMOTION   The Company with address at Aceites Aseal S.L.U, fiscal address Ctra Nacional IV, KM 550,600 41703 Dos Hermanas (Seville) and identified with CIF number B90335944 organizes the draw (hereinafter, "the Promotion") of national scope, to be carried out via the Internet, in accordance with the provisions of the participation requirements section.   The purpose of this draw is to reward the loyalty of brand followers with 3 bottles of AOVE Primera Cosecha Picual 23/24-500ml. 2.- START DATE AND END DATE The Promotion will start on June 18 at 1:00 p.m. and will end on June 30. The winner will be announced on July 1.   3.- PARTICIPATION REQUIREMENTS AND PROMOTION MECHANICS The participation requirements will be as follows:   -   Only Participants who have an Instagram account may participate.   -   Participants must comment on the brand's post on the Instagram social network, tagging 1 person during the participation period, in addition to following our Instagram profile Aceites Ad Morum (@aceitesadmorum) • Instagram photos and videos -   Participants may only participate with a single Instagram profile. If a Participant is found to be participating with multiple Instagram profiles, they will be disqualified. - The prize will be drawn among all users who meet the requirements outlined in the Instagram post copy.   4.- PROMOTION CONDITIONS AND PRIZES   The winner will be chosen randomly via the Easypromos platform. The winner will be announced on July 1 through the brand's social profiles, along with the draw's validity certificate.   The prize will consist of: 3 bottles of AOVE Primera Cosecha Picual 23/24-500ml. The prize cannot be exchanged for cash or any other prize, nor can it be subject to change or alteration. The Company reserves the right to modify the prize if, on the day the participant is declared the winner, there are stock problems and, therefore, it is impossible to award the same prize.   The winner may contact the Company within 5 days from the date it is announced on the brand's social profile. If no contact is made within the stipulated period, another winner (alternates) will be assigned.   The draw, as well as the awarding of the prize, are subject to current tax regulations. 5.- DISQUALIFICATIONS AND PENALTIES   If it is found that any of the Participants do not meet the requirements established in the Terms and Conditions, or the data provided to participate is invalid, their participation will be considered void and they will be automatically excluded from the Promotion, losing all rights to the prizes awarded under this Promotion.   The Company reserves the right to declare the draw null and void.   6.- PUBLICATION OF COMMENTS OR OPINIONS   Comments or opinions whose content is considered inappropriate, offensive, libelous or discriminatory, or that could violate the rights of third parties, will not be allowed. Comments against an individual that violate the principles of the right to honor, personal and family privacy, and self-image will also not be allowed. We are not responsible for damages caused by comments made by Participants in the Promotion, which could at any time offend the sensibilities of other Participants.   Participation in this Promotion, as well as the publication of comments made by Participants on the posts, may not under any circumstances violate Instagram's Community Guidelines or Instagram's Terms of Use.   If the Company discovers the use of fraudulent means for participation, such as the use of bots in the comments, the prize will not be awarded and will remain the property of the Company.   7.- EXONERATION OF LIABILITY   By way of example, but not limitation, we are not responsible for possible losses, thefts, delays or any other circumstance attributable to third parties that may affect the development of this Promotion, nor are we responsible for the use that the Participant makes of the prize obtained from this Promotion. We assume no responsibility in cases of force majeure or unforeseen circumstances that may prevent the realization of the Promotion or the total or partial enjoyment of the prize. In the event that this Promotion cannot be carried out, either due to detected fraud, technical errors, or any other reason beyond the Company's control that affects the normal development of the Contest, we reserve the right to cancel, modify, or suspend it, including the participation website. 8.- PERSONAL DATA PROTECTION The Company responsible for processing your data is Aceites Aseal S.L.U with fiscal address Ctra Nacional IV, KM 550,600 41703 Dos Hermanas (Seville) and identified with CIF number B90335944.   In accordance with the provisions of the General Data Protection Regulation, each participant, by accepting these Legal Terms, consents to their personal data being incorporated into a file owned by this company, for the purpose of managing the draw, as well as disseminating and publicizing its results, and processing the prize delivery. We inform you that you can exercise your rights of Access, Rectification, Deletion, Opposition, Restriction of processing, Portability, oblivion, and not to be subject to automated individual decisions by sending an e-mail to pedidos@admorum.es. Without prejudice to any other administrative appeal or judicial action, the Participant shall have the right to file a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement, if they consider that the processing of their personal data is not adequate to the regulations, as well as in the event of not having satisfied the exercise of their rights.   Therefore, the Participant declares having been informed of the conditions regarding personal data protection, accepting and consenting to the processing. 9.- CHANGES AND ACCEPTANCE We reserve the right to modify or extend these promotional terms, to the extent that it does not prejudice or undermine the rights of the Participants in the Promotion. The mere act of participating in the draw implies that the Participant fully accepts the conditions of these Legal Terms. Likewise, participation in a draw of this nature implies acceptance of the rules of the Instagram social network through which it is carried out.   10.- APPLICABLE LAW AND JURISDICTION These legal terms will be governed by Spanish law. The Courts and Tribunals of the Participant's city of residence will be competent to resolve any claim or controversy that may arise in relation to the validity, interpretation or fulfillment of these terms.

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An Award-Winning EVOO

May 17, 2024

En este artículo destacamos los reconocimientos obtenidos por nuestro AOVE en 2024, con premios nacionales e internacionales que avalan su calidad, sabor y excelencia. Ponemos en valor nuestro control de todo el proceso en almazara, el origen en Jaén y la certificación IGP, reafirmando nuestro compromiso con la tradición, la autenticidad y la producción de un aceite de oliva virgen extra que refleja el trabajo, la tierra y la pasión en cada gota.

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Imagen de botellas ad-morum AOVE Temprano

3 unique products that elevate the magic of picual oil

Apr 1, 2024

En este artículo presentamos nuestras tres propuestas de AOVE Picual, temprano, en envero y formato garrafa, diseñadas para adaptarse a diferentes momentos y necesidades en la cocina. Cada uno destaca por su personalidad, desde la intensidad del temprano hasta el equilibrio del envero, todos con origen en Jaén y certificados por la IGP, reflejando nuestro compromiso con la calidad, el sabor y la versatilidad de un aceite que eleva tanto el uso diario como las ocasiones especiales.

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3 productos únicos que elevan la magia del aceite picual

How to choose the best EVOO according to your tastes and uses

Feb 28, 2024

Te ayudamos a elegir el AOVE perfecto según tus gustos y necesidades, diferenciando entre opciones como el aceite temprano, más intenso y picante, el envero, más suave y equilibrado, y el formato familiar de 5L. Además, destacamos la importancia del origen, la almazara propia y la elaboración mediante procesos mecánicos para garantizar la máxima calidad, invitándote a descubrir cómo cada elección puede transformar tu experiencia en la cocina.

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Cómo elegir el mejor AOVE según tus gustos y usos