At Ad Morum, a family business integrated into the Acolsa group, we have been passionately dedicated for generations to the production of Jaén olive oil.
Our mission is to offer a Picual EVOO of the highest quality, respecting traditions and embracing innovation. Therefore, we choose to offer exclusively filtered oil, thus guaranteeing a stable, long-lasting product with all its properties intact.
1. Greater stability and durability 🛡️
The filtering process removes impurities such as micro-particles of pulp and vegetable water which, if left in the oil, can accelerate its oxidation and deterioration. By removing these impurities, filtered oil maintains its organoleptic and nutritional properties for longer, ensuring a longer product shelf life.
2. Preservation of antioxidants and polyphenols 💚
Contrary to what might be thought, filtering does not remove the beneficial compounds from the oil. Polyphenols and antioxidants, responsible for many of the healthy properties of Picual EVOO, remain intact during the filtering process. This way, a healthy and beneficial oil for the consumer is guaranteed.
3. Clean taste and defined sensory profile 👃🍈
Filtering contributes to a cleaner and more defined taste in the oil. By removing impurities, the appearance of unwanted flavors that can develop over time in unfiltered oils is avoided. This allows Jaén olive oil to preserve its characteristic sensory profile, with fresh and balanced notes.
4. Versatility in the kitchen 🍳
Filtered oil is ideal for a wide variety of culinary uses. Its stability and clean taste make it perfect for both raw preparations and high-temperature cooking. From dressing salads to frying, Ad Morum's filtered Picual EVOO is a versatile ally in the kitchen.
5. Commitment to quality and tradition 🌿
At Ad Morum, we deeply value tradition and the know-how passed down from generation to generation. Our decision to offer exclusively filtered oil responds to our commitment to quality, sustainability, and consumer satisfaction. Each bottle of our Jaén olive oil reflects this commitment and our dedication to offering the best from our land.
Discover our oils
In our online store, you can find our products:
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Early harvest oil: obtained from green olives harvested at the beginning of the season, offering a fresh and fruity taste.
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Picual EVOO in a jug: ideal for those seeking quality and quantity, perfect for daily use in the kitchen.
Visit our store to learn more.
Learn more about us
If you wish to know more about our history and commitment to quality, we invite you to visit our page.
For any questions or additional information, do not hesitate to contact us.
At Ad Morum, we work every day to offer you a Jaén olive oil that combines tradition, quality, and flavor. Trust us to bring the best of our land to your table.
Discover the difference and bring the authentic liquid gold of Jaén to your table! 🫒
