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Jaén, land of olive trees: the soul of Extra Virgin Olive Oil

Nov 29, 2024

  Every year, in November, we celebrate the arrival of the new harvest of extra virgin olive oil (EVOO) and, especially, World Olive Tree Day on November 26, a tribute to this noble plant that sustains the essence of Andalusia. In Jaén, the olive tree is more than just a crop; it is the soul of the land, a tradition that has been passed down from generation to generation, consolidating itself as a legacy of quality, sustainability, and respect. At Ad Morum, a family business part of the Acolsa group, we share this deep commitment to the environment and the values that identify us as part of this great story.  Throughout this article, we will explore why Jaén is the world's epicenter of EVOO and what makes the oil from this region so special. We will delve into the climate, the native varieties, the cultivation techniques, and our commitment to quality and sustainability. Because at Ad Morum, we are convinced that every bottle of extra virgin olive oil we produce is not just food, but a liquid jewel. Unique Climate of Jaén: The Secret Behind Its Exceptional EVOO 🌞 The climate of Jaén is an essential factor contributing to the quality of extra virgin olive oil. With more than 300 days of sunshine a year and a Mediterranean climate that provides ideal temperatures, this region offers the perfect environment for the optimal development of the olive tree. The combination of hot and dry summers with mild winters, along with the rich soil composition, allows olives to acquire a unique flavor. At Ad Morum, we take advantage of these natural conditions to offer you an EVOO full of nuances and flavors, with a perfect balance between bitterness and spiciness. Our commitment is to offer you the best of this land, an oil that reflects the essence of Andalusia in every drop. You can discover our oils and buy directly from our online store. Native Varieties: The Distinctive Character of Jaén EVOO 🍃 The region of Jaén is famous for its diversity of olive varieties, and at Ad Morum we know that each type of olive brings a unique sensory profile to EVOO. Among the most prominent is Picual, recognized worldwide for its intense flavor and high levels of antioxidants and polyphenols, beneficial for health. In addition to Picual, varieties such as Royal and Hojiblanca are also cultivated in Jaén, which contribute herbaceous, fruity notes and a characteristic bitter and spicy touch. The combination of these varieties results in an extra virgin olive oil with an unmistakable personality, a deep and authentic flavor that honors its origin. If you want to know more about our history and how we select the best olives for our EVOO, we invite you to read about us and discover our passion for olive oil. Tradition and Cultivation Techniques: A Legacy of Generations 👨🌾👩🌾 The olive growers of Jaén have been passing down cultivation techniques that have been perfected over time for generations. At Ad Morum, we follow this tradition with deep respect, harvesting manually at the optimal point of ripeness. This careful approach ensures that the olives arrive in perfect condition at the mill, where they are transformed into high-quality extra virgin olive oil. Harvesting at the right time allows the EVOO to retain all its organoleptic and nutritional attributes. Furthermore, our mill is equipped with state-of-the-art technology, enabling cold extraction that preserves the natural flavor and aroma of the oil. Thus, we achieve a final product that is a true reflection of the quality and commitment of our company to its roots. Innovative Production Processes: Tradition Meets Technology 🌱🔬 At Ad Morum, we believe in innovation without losing sight of our roots. To produce top-quality EVOO, we combine tradition with the most advanced technologies. Our mill uses cold extraction systems, a process that avoids heat exposure to preserve the organoleptic properties and nutritional benefits of the oil. Additionally, we store our oil in optimal conditions, in stainless steel tanks that maintain its freshness and flavor until it reaches your hands. This meticulous care allows us to guarantee an excellent quality product, ready to accompany and enrich your dishes. If you have any questions about our process or how we select our oils, we are here to help. You can contact us directly through our contact section. Sustainability: Commitment to the Environment and the Community 🌍💚 At Ad Morum, we firmly believe in the importance of a sustainable approach. The olive grove is not just a crop, but an ecosystem that we must protect and care for future generations. We adopt sustainable practices such as efficient water use and the conservation of biodiversity in our environment. Our family business is committed to preserving the environment, and we constantly seek to innovate to make every stage of our production process more sustainable. Additionally, we collaborate with local communities to boost the region's economy and ensure that our production benefits those who share our passion for the olive tree. Choosing an EVOO from Ad Morum means opting for a product that respects its origin and cares for its environment. Jaén and World Olive Tree Day: A Celebration of the Soul of Andalusia 🌳 At Ad Morum, we celebrate World Olive Tree Day on November 26th, a day to remember and honor the importance of this tree in our lives and in Andalusian culture. The olive tree is a symbol of peace, wisdom, and strength, and in our region, it is the basis of an economy that has sustained families for centuries. This month, more than ever, we want to pay homage to our land and our olive trees, and we invite you to join this celebration by choosing an extra virgin olive oil from our new harvest. Every drop of our EVOO tells the story of Jaén, its people, its climate, and its commitment to quality and sustainability. The Soul of Jaén in Every Drop of EVOO Jaén is more than an olive-growing region; it is the heart of extra virgin olive oil in the world. At Ad Morum, we are proud to be part of this legacy and to contribute to the dissemination of such a special and beneficial product as EVOO. We believe that each bottle of our oil is a small portion of the soul of Andalusia, ready to enrich your table. If you wish to enjoy an exceptional EVOO, the fruit of tradition and a commitment to the environment, we invite you to explore our online store and discover the oils from our latest harvest. Click here to discover the authentic essence of Jaén in every drop. Your palate and your health will thank you! 🫒✨

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Enfoque de rama de olivo con aceitunas.

Early harvest: the secret to our EVOO

Oct 17, 2024

  At AdMorum, extra virgin olive oil (EVOO) is much more than just a product; it is the result of a tradition passed down from generation to generation, an effort that begins in the field and is reflected in every drop. One of the most important aspects that makes a difference in our EVOO is early harvest. This ancestral and carefully planned practice allows us to obtain an oil of the highest quality, full of healthy properties and a unique flavor. What is early harvest? Early harvest is a process that begins when the olives are still in their green ripening phase, before they change color. Generally, this harvesting period takes place throughout October, depending on the olive variety and climatic conditions. By harvesting at this time, we ensure that the fruit retains all its flavor intensity and freshness, which allows us to obtain an extra virgin olive oil that stands out for its green fruitiness, intense aromas, and an incomparable organoleptic profile. The perfect moment: the key to an exceptional EVOO The secret of early harvest lies in choosing the exact moment to pick the olives. Our harvesters, experts in their work, know how to identify the optimal point of ripeness, when the olives contain the highest concentration of polyphenols and antioxidants. These substances are responsible not only for their intense flavor, but also for their beneficial health properties. By choosing an EVOO from early harvest, you are choosing a healthier product with a much richer and more complex flavor. The harvesting process: care and respect for the fruit At Ad-Morum, we believe that respect for tradition is fundamental. Therefore, we carry out the harvesting with methods that minimize the impact on the trees and the fruit. We harvest the olives manually or with techniques that preserve their integrity, ensuring that they arrive at our mill in perfect condition, without bumps or deterioration. The entire process is carried out quickly, in cold, so that the fruit retains all its natural properties intact. The advantages of early harvest EVOO The extra virgin olive oil obtained from early harvest has characteristics that make it especially attractive both for lovers of good oil and for those looking for a product beneficial to health. Below, we detail the most outstanding advantages of our early harvest EVOO: 1. Higher amount of antioxidants and polyphenols One of the main benefits of early harvest EVOO is its high content of antioxidants and polyphenols. These substances not only help preserve the oil for longer, but also have positive effects on health. Polyphenols are known for their ability to combat free radicals, which makes them allies against premature aging and various chronic diseases. In addition, the high antioxidant content of our extra virgin olive oil makes it an exceptionally healthy product. 2. More intense and complex flavor The organoleptic profile of early harvest EVOO is unmatched. By harvesting the olives green, we obtain an oil with an intense green fruitiness, herbaceous notes, and a slight bitterness and pungency that are perfectly balanced on the palate. These characteristics make it ideal for use raw, in salads, toasts, or as a finishing touch on gourmet dishes. Those who try early harvest extra virgin olive oil rarely go back to other oils due to its powerful and well-defined flavor. 3. Lower acidity, higher quality Early harvest extra virgin olive oil has a lower acidity level than oils harvested at later stages. This not only means that its quality is superior, but also makes it smoother and more pleasant on the palate. At AdMorum, we are proud to offer an EVOO that is not only delicious but also meets the highest quality standards. The tradition that unites us to the land At AdMorum, we are aware that our success would not be possible without the dedicated work of our harvesters, who, generation after generation, have kept the tradition of early harvest alive. This commitment to the land and to sustainable practices is what allows us to offer a unique product that not only respects the environment but also honors the effort of those who care for the olive trees with dedication and passion. Innovation with respect for tradition Although we maintain deep respect for tradition, we also believe in the importance of innovation. We use the latest technologies in our mill to ensure that the oil extraction process is as efficient as possible, preserving the properties of the fruit to the maximum. Thus, at AdMorum, we combine the best of both worlds: the ancestral wisdom of our harvesters and the technological advances that allow us to continue improving day by day. Andalusia: the heart of the olive grove Our company has its roots in Andalusia, a region that has become the largest agricultural area dedicated to olive cultivation in Europe. Here, the culture of extra virgin olive oil is deeply rooted, and we are part of that legacy. At Ad-Morum, we feel deeply connected to our land and to the people who work it. We know that without the effort of local farmers and their respect for nature, we would not be able to produce the exceptional EVOO we offer today. Commitment to sustainability The natural environment is our greatest wealth, and at Ad-Morum, we understand this well. Therefore, we are committed to sustainable agricultural practices that not only protect the environment but also guarantee the continuity of the olive growing tradition for future generations. Our vision goes beyond producing the best extra virgin olive oil; we want to be part of a greener and healthier future, both for people and for the planet. How to enjoy our early harvest EVOO Early harvest extra virgin olive oil is a unique product that deserves to be enjoyed in all its purity. We recommend using it raw to fully appreciate its flavors and aromas. Add it to your salads, a good slice of toast, or as a finishing touch to fish and vegetable dishes. You can also use it in traditional recipes, giving an authentic and quality touch to every meal. If you want to bring the authentic flavor of Andalusia to your kitchen, we invite you to visit our online store, where you will find our selection of early harvest EVOO, ready for you to enjoy. The secret of Ad-Morum EVOO At AdMorum, we are proud of our early harvest extra virgin olive oil. We know that behind every bottle there is a careful process, a tradition that has been kept alive for generations, and an unwavering commitment to quality and sustainability. By choosing our EVOO, you are not only choosing a delicious and healthy product, but you are also supporting a way of life that respects nature and human labor. Discover more about our history here and learn how we honor the rich olive oil tradition. For any questions or doubts, do not hesitate to contact us through our contact section. 🌿🍈 Choose Ad-Morum and enjoy the best of early harvest in every drop of our EVOO!

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Vaso de aceite de oliva virgen extra temprano (AOVE Temprano) Ad-Morum junto con botellas de Ad-Morum al fondo.

The Hand That Cultivates: Recognizing the Effort Behind Ad Morum

Aug 30, 2024

  Extra virgin olive oil (EVOO) is more than just a product; it is the result of a collective effort that dates back generations of dedicated harvesters. Extra virgin olive oil (EVOO) is more than just a product; it is the result of a collective effort that dates back generations of dedicated harvesters. Every drop of EVOO that reaches your table carries a story of care, dedication, and respect for the land. At Ad-Morum, we honor that effort, recognizing that the exceptional quality of our extra virgin olive oil is born in the olive groves, thanks to the expert hands that cultivate and care for each olive with meticulous attention. The tradition that defines us: generations of harvesters Heritage and wisdom passed down Since time immemorial, olive harvesting has been a fundamental pillar in the lives of many Andalusian families. At Ad-Morum, we not only respect this tradition, but we deeply integrate it into our identity. Each generation of harvesters has passed on their knowledge and techniques to the next, ensuring that the art of cultivating the olive tree remains alive and vibrant. Our harvesters are the guardians of a centuries-old tradition. Their experience and dedication are reflected in the quality of the extra virgin olive oil we produce. This intergenerational commitment ensures that every bottle of Ad-Morum EVOO captures the very essence of Andalusian land. Respect for the land and tradition Mutual respect between our harvesters and the land is a fundamental principle at Ad-Morum. This deep bond is manifested in sustainable agricultural practices that seek not only to preserve but also to enrich the natural environment. We understand that the land is not merely a resource, but a legacy that we must protect and care for for future generations. The crucial role of harvesters in EVOO quality Care at every stage of cultivation The quality of our extra virgin olive oil begins long before the olives reach the mill. From the selection of olive varieties to the exact moment of harvest, every stage of the process is crucial. At Ad-Morum, our harvesters pay meticulous attention to every detail, ensuring that the olives are picked at the optimal point of ripeness to maximize their flavor and properties. This care is not just a matter of technique; it is a manifestation of respect for tradition and a commitment to excellence. By choosing Ad-Morum EVOO, you are choosing a product that has been cultivated with unparalleled care, where every stage of the process has been executed with the highest level of dedication. Commitment to sustainability At Ad-Morum, our commitment to quality goes hand in hand with our commitment to sustainability. We employ responsible agricultural practices that minimize environmental impact, thus preserving biodiversity and soil health. This attention to detail not only ensures high-quality extra virgin olive oil, but also protects the ecosystem on which our production depends. Our EVOO is the result of a careful balance between tradition and innovation. By adopting modern and sustainable techniques, Ad-Morum is paving the way for a future where the production of extra virgin olive oil continues to be respectful of nature and future generations. Ad-Morum: where tradition meets innovation A company with a vision for the future Ad-Morum is a family business that is part of the Acolsa group, and is committed to honoring the rich heritage of EVOO production in Andalusia. However, what truly distinguishes us is our ability to integrate this tradition with an innovative mindset. This combination allows us to offer an extra virgin olive oil that not only reflects the wisdom of the past, but is also prepared to face the challenges of the future. With a spirit of constant growth, at Ad-Morum we have implemented advanced technologies that improve the efficiency and quality of our production, without compromising the fundamental values that define us. This approach allows us to continue offering an EVOO that is not only delicious, but also sustainable and respectful of the environment. Our link with our land: Andalusia Andalusia is the region with the largest agricultural area dedicated to olive cultivation in Europe, and it is our home at Ad-Morum. Our location in this privileged land provides us with unparalleled access to the best olives, and it is here that our harvesters put their knowledge and skills into practice to produce an extra virgin olive oil that is truly unique. Andalusia's rich olive-growing tradition is reflected in every bottle of Ad-Morum EVOO. This region is not only our place of origin, but also a constant source of inspiration and pride. By choosing Ad-Morum, you are supporting a company that is deeply rooted in its environment and committed to the well-being of its community. How we honor the efforts of our harvesters Rewarding dedication At Ad-Morum, we recognize that the quality of our extra virgin olive oil is the direct result of the effort and dedication of our harvesters. For this reason, we ensure that their work is justly rewarded and valued. We believe that a good product begins with respect for those who make it possible, and this philosophy is reflected in every aspect of our company. Commitment to quality Quality is non-negotiable at Ad-Morum. From the selection of the best olives to the cold pressing process, every step is supervised with the utmost care. This commitment to quality is our way of honoring the efforts of the harvesters, ensuring that every bottle of Ad-Morum EVOO is a testament to their hard work. Our extra virgin olive oil is a premium product that stands out in the market for its unparalleled flavor and purity. By purchasing Ad-Morum EVOO, you are acquiring not only a high-quality product, but also a piece of Andalusia's rich olive-growing heritage. The value of human effort in every drop of EVOO Ad-Morum extra virgin olive oil is not just a product; it is the result of generations of wisdom, dedication, and respect for the land. Each bottle tells the story of our harvesters who, with their expert hands, cultivate and care for each olive, ensuring that only the best reaches your table. Our commitment to quality and sustainability is not just a promise, but a reality reflected in every drop of our EVOO. By choosing Ad-Morum, you are supporting a tradition that values human effort, innovation, and respect for the environment. Discover more about our story here and learn how we honor the Andalusian olive-growing tradition. If you want to enjoy the unparalleled quality of our EVOO, visit our online store and bring the authentic taste of Andalusia to your kitchen. For any questions, do not hesitate to contact us through our contact section. The next time you enjoy a spoonful of Ad-Morum extra virgin olive oil, remember that you are tasting the fruit of the work and passion of those of us who understand that quality begins in the field, with every harvester who cares for the land as if it were their own home 🌿🫒✨

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Agricultor observando un olivo.

How to Taste and Appreciate EVOO: A Beginner's Guide

Jul 24, 2024

  Extra virgin olive oil (EVOO) is an exceptional product of Mediterranean cuisine, full of nuances and flavors that make it unique. However, to fully enjoy all its qualities, it is essential to learn how to taste it correctly. In this article, we will guide you step by step through the art of EVOO tasting, especially with Ad Morum's high-quality products. Get ready to discover a world of aromas and flavors that will enrich your culinary experience. Introduction to EVOO Tasting What is EVOO? Extra virgin olive oil (EVOO) is the juice obtained directly from olives, through mechanical processes. It is the purest and highest quality of all olive oils, characterized by its intense, fruity flavor with a perfect balance between bitterness and spiciness. At Ad Morum, our dedication and commitment to quality ensure that every drop of our EVOO is an authentic jewel. Step 1: Prepare the Environment and Container Create an Appropriate Environment Before beginning the tasting, it is crucial to prepare the environment. Make sure you are in a place free of strong odors that could interfere with the perception of the EVOO. The environment should be calm and free from distractions. Selection of the Tasting Glass To taste extra virgin olive oil, it is recommended to use a dark glass, which prevents seeing the color of the oil. This is important because, unlike wine, the color of EVOO is not an indicator of quality. At Ad Morum, we value the importance of these details to ensure an optimal tasting experience. Step 2: Warm the EVOO Warm the Glass with Your Hands Professional tasters usually warm the EVOO in a bain-marie until it reaches a temperature of about 28 degrees. However, for a home tasting, you can warm the glass with your hands. Hold the glass by covering it with your palms and moving it gently so that the heat from your hands helps release the oil's aromas. We remind you that the optimal tasting temperature for oil should be 28 degrees. Step 3: Smell the EVOO The Importance of Smell Smell is fundamental in tasting extra virgin olive oil. Take small, short, and varied inhalations to avoid saturating your sense of smell. Try to identify characteristic EVOO aromas, such as notes of ripe fruit, freshly cut grass, green almond, or tomato. These aromas are indicative of the oil's quality and its production process. Step 4: Taste the EVOO How to Taste EVOO Take a small sip of extra virgin olive oil and pass it through your entire oral cavity, making sure to cover all taste buds. Then, swallow the oil slowly to perceive all possible sensations. You will notice that bitterness is felt at the back of the tongue, while sweetness is perceived at the front. At Ad Morum, our EVOO is designed to offer a perfect balance between these flavors. Step 5: Cleanse the Palate Drink Water or Eat an Apple After each tasting, it is important to cleanse the palate to avoid mixing flavors. You can drink a little water or eat a piece of apple or bread. This will allow you to continue appreciating every nuance of the extra virgin olive oil without interference. Ad Morum: Tradition and Quality in Every Drop Ad Morum is a family business that is part of the Acolsa group. With an innovative mindset and a strong commitment to its productive environment in Andalusia, Ad Morum produces the highest quality extra virgin olive oil. Andalusia is the region of Europe with the largest agricultural area dedicated to olive trees, and our company is proud to be part of this rich tradition. Learn more about our history here and discover how we honor the legacy of Navas de San Juan, Jaén, through each bottle of our EVOO. Why Choose Ad Morum EVOO Guaranteed Quality At Ad Morum, we are dedicated to producing extra virgin olive oil that meets the highest quality standards. Each bottle is the result of a meticulous process, from harvest to bottling, ensuring that you receive an exceptional product. Health Benefits Extra virgin olive oil is rich in antioxidants and monounsaturated fatty acids, which contribute to a healthy and balanced diet. Consuming EVOO regularly can help reduce the risk of cardiovascular diseases and improve overall health. Environmental Commitment Our commitment to the environment is reflected in every stage of production. We use sustainable agricultural practices to protect our olive trees and the natural environment around us. How to Buy Ad Morum EVOO If you want to enjoy the quality and flavor of Ad Morum's EVOO, you can easily purchase it through our online store. We offer a variety of products that adapt to all your culinary needs. For any questions or for more information about our products, visit our contact section. Learning to taste extra virgin olive oil is an enriching experience that will allow you to fully appreciate its nuances and quality. Follow this beginner's guide and discover the world of EVOO with Ad Morum. Our dedication and commitment ensure that each bottle of our extra virgin olive oil will offer you a unique and delicious sensory experience. Don't wait any longer to incorporate Ad Morum's EVOO into your kitchen and enjoy all its benefits. Start today and transform your dishes with the authentic taste of the Mediterranean! 🌿🫒✨

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Dispensador de aceite con fondo de botella y garrafa de Ad-Morum.

BBLL RAFFLE WITH @COCINA_BYAINHOA

Jun 18, 2024

LEGAL TERMS FOR PARTICIPATION IN THE DRAW   1.- ORGANIZING COMPANY OF THE PROMOTION   The Company with address at Aceites Aseal S.L.U, fiscal address Ctra Nacional IV, KM 550,600 41703 Dos Hermanas (Seville) and identified with CIF number B90335944 organizes the draw (hereinafter, "the Promotion") of national scope, to be carried out via the Internet, in accordance with the provisions of the participation requirements section.   The purpose of this draw is to reward the loyalty of brand followers with 3 bottles of AOVE Primera Cosecha Picual 23/24-500ml. 2.- START DATE AND END DATE The Promotion will start on June 18 at 1:00 p.m. and will end on June 30. The winner will be announced on July 1.   3.- PARTICIPATION REQUIREMENTS AND PROMOTION MECHANICS The participation requirements will be as follows:   -   Only Participants who have an Instagram account may participate.   -   Participants must comment on the brand's post on the Instagram social network, tagging 1 person during the participation period, in addition to following our Instagram profile Aceites Ad Morum (@aceitesadmorum) • Instagram photos and videos -   Participants may only participate with a single Instagram profile. If a Participant is found to be participating with multiple Instagram profiles, they will be disqualified. - The prize will be drawn among all users who meet the requirements outlined in the Instagram post copy.   4.- PROMOTION CONDITIONS AND PRIZES   The winner will be chosen randomly via the Easypromos platform. The winner will be announced on July 1 through the brand's social profiles, along with the draw's validity certificate.   The prize will consist of: 3 bottles of AOVE Primera Cosecha Picual 23/24-500ml. The prize cannot be exchanged for cash or any other prize, nor can it be subject to change or alteration. The Company reserves the right to modify the prize if, on the day the participant is declared the winner, there are stock problems and, therefore, it is impossible to award the same prize.   The winner may contact the Company within 5 days from the date it is announced on the brand's social profile. If no contact is made within the stipulated period, another winner (alternates) will be assigned.   The draw, as well as the awarding of the prize, are subject to current tax regulations. 5.- DISQUALIFICATIONS AND PENALTIES   If it is found that any of the Participants do not meet the requirements established in the Terms and Conditions, or the data provided to participate is invalid, their participation will be considered void and they will be automatically excluded from the Promotion, losing all rights to the prizes awarded under this Promotion.   The Company reserves the right to declare the draw null and void.   6.- PUBLICATION OF COMMENTS OR OPINIONS   Comments or opinions whose content is considered inappropriate, offensive, libelous or discriminatory, or that could violate the rights of third parties, will not be allowed. Comments against an individual that violate the principles of the right to honor, personal and family privacy, and self-image will also not be allowed. We are not responsible for damages caused by comments made by Participants in the Promotion, which could at any time offend the sensibilities of other Participants.   Participation in this Promotion, as well as the publication of comments made by Participants on the posts, may not under any circumstances violate Instagram's Community Guidelines or Instagram's Terms of Use.   If the Company discovers the use of fraudulent means for participation, such as the use of bots in the comments, the prize will not be awarded and will remain the property of the Company.   7.- EXONERATION OF LIABILITY   By way of example, but not limitation, we are not responsible for possible losses, thefts, delays or any other circumstance attributable to third parties that may affect the development of this Promotion, nor are we responsible for the use that the Participant makes of the prize obtained from this Promotion. We assume no responsibility in cases of force majeure or unforeseen circumstances that may prevent the realization of the Promotion or the total or partial enjoyment of the prize. In the event that this Promotion cannot be carried out, either due to detected fraud, technical errors, or any other reason beyond the Company's control that affects the normal development of the Contest, we reserve the right to cancel, modify, or suspend it, including the participation website. 8.- PERSONAL DATA PROTECTION The Company responsible for processing your data is Aceites Aseal S.L.U with fiscal address Ctra Nacional IV, KM 550,600 41703 Dos Hermanas (Seville) and identified with CIF number B90335944.   In accordance with the provisions of the General Data Protection Regulation, each participant, by accepting these Legal Terms, consents to their personal data being incorporated into a file owned by this company, for the purpose of managing the draw, as well as disseminating and publicizing its results, and processing the prize delivery. We inform you that you can exercise your rights of Access, Rectification, Deletion, Opposition, Restriction of processing, Portability, oblivion, and not to be subject to automated individual decisions by sending an e-mail to pedidos@admorum.es. Without prejudice to any other administrative appeal or judicial action, the Participant shall have the right to file a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement, if they consider that the processing of their personal data is not adequate to the regulations, as well as in the event of not having satisfied the exercise of their rights.   Therefore, the Participant declares having been informed of the conditions regarding personal data protection, accepting and consenting to the processing. 9.- CHANGES AND ACCEPTANCE We reserve the right to modify or extend these promotional terms, to the extent that it does not prejudice or undermine the rights of the Participants in the Promotion. The mere act of participating in the draw implies that the Participant fully accepts the conditions of these Legal Terms. Likewise, participation in a draw of this nature implies acceptance of the rules of the Instagram social network through which it is carried out.   10.- APPLICABLE LAW AND JURISDICTION These legal terms will be governed by Spanish law. The Courts and Tribunals of the Participant's city of residence will be competent to resolve any claim or controversy that may arise in relation to the validity, interpretation or fulfillment of these terms.

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An Award-Winning EVOO

May 17, 2024

In the world of Extra Virgin Olive Oil (EVOO), excellence is recognized through prestigious awards that highlight the quality and exceptional flavor of the products.  This year, the brand Ad Morum has been honored with several awards that highlight its commitment to excellence in EVOO production. In this article, you will discover the most recent recognitions that have kept Ad Morum among the best-rated oils on the market.  The Art of Production: Ad Morum's Own Oil Mill 🌿 Total control for maximum quality Ad Morum is distinguished by its own oil mill, where every step of the production process is carried out with precision and care. From the selection of the best olives to the extraction of the oil, each phase is meticulously controlled to guarantee the highest quality in every drop of EVOO. Outstanding Recognitions: Recent Ad Morum Awards in 2024 🏆 1. Silver Medal at the Mezquita Early Harvest EVOO Quality Competition In the prestigious Mezquita EVOO Quality Competition, Ad Morum's EVOO was awarded 85 out of 100 points, thus earning the Silver Medal. This recognition highlights the exceptional quality and flavor of its EVOO, consolidating Ad Morum's position as one of the leading brands in the sector. 2. Bronze medal at the Los Angeles International Awards At the prestigious Los Angeles International Awards, Ad Morum was awarded the Bronze Medal. More than 400 products from international companies participated in this competition, making this recognition even more special. Ad Morum is proud to receive this award in its first participation, highlighting the quality and excellence of its EVOO internationally. 3. Outstanding Score in Iberoleum In the renowned Iberoleum competition, Ad Morum obtained an outstanding score of 8.3 out of 10 in the small production category (EVOO and places Ad Morum among the best in its category.  4. Finalist in the Best EVOO Andalusia 2024 category at the ESAO (Superior School of Olive Oil) awards: Being among the finalists in our first participation is an achievement that fills us with pride and motivates us to continue improving. Being part of the official ESAO guide is a privilege as a brand. Here you can check this recognition for our oil. 5. Great Gold Medal at the Virtus Awards. Again, in the list of winning EVOOs at the 2024 Virtus International Awards, Ad Morum products achieved the GREAT GOLD Medal rating in the Fruity Extra Virgin Olive Oil category. At this link you can check this recognition. Outstanding Benefits: Why choose our award-winning oil for your recipes 🌟 1. Superior Quality The renowned quality of Ad Morum products is reflected in the numerous awards and recognitions it has received. Each bottle of EVOO is a testament to the brand's excellence and commitment to quality. 2. Unmatched Flavor Ad Morum's EVOO stands out for its unique and intense flavor, ensuring that any dish has a distinction that creates a pleasant taste on the palate of all who try it. Every drop is imbued with the rich heritage and tradition of extra virgin olive oil. The recent awards obtained by Ad Morum are a testament to its commitment to excellence in EVOO production. Each award represents the recognition of experts and consumers for the exceptional quality and flavor of the brand's products. Ad Morum Oils, a tribute to Jaén At Ad Morum, we deeply recognize and value the link between our products and the land that nourishes them. Jaén, known as "the world capital of Olive Oil", is home to our olives; oil mill and the soul of our EVOO. The importance of the Protected Geographical Indication (PGI) of Jaén Oil Our Early Harvest Extra Virgin Olive Oil has the distinction of the Protected Geographical Indication (PGI) of Jaén Oil, as well as that of Integrated Production, which certifies compliance with all Spanish and community regulations, in addition to guaranteeing the origin of the product. This distinction not only ensures the exceptional quality of our products but also highlights the unique connection between Ad Morum and the land of Jaén. What is Jaén Oil PGI? The Protected Geographical Indication (PGI) of Jaén Oil is much more than a distinctive mark; it is a symbol of excellence recognized by the European Union. This distinction ensures that our "green gold" is cultivated, produced, and processed according to rigorous quality standards. The PGI highlights the distinctive organoleptic characteristics of our oils, from their fresh olive aroma to their bitter and intensely spicy taste. Highlighting Jaén's value in the world The Jaén Oil PGI is an opportunity to position Jaén on the world map of extra virgin olive oil. This distinction covers the 97 municipalities that make up the province of Jaén and promotes the richness of its olive varieties, especially the Picual. Our oil, protected under the acronym of the PGI, stands out for its aroma of vegetables, fruity and herbaceous notes, as well as its characteristic bitterness and spiciness. The importance of the PGI for Jaén oil The Jaén Oil PGI aims to revalue the quality of olive oil in the region and protect consumers from fraud. In addition, it strengthens local economies and promotes sustainable development in rural areas. Bearing the PGI brand is a hallmark of quality and origin that differentiates our products and guarantees consumers that they are acquiring an authentic and high-quality extra virgin olive oil. What makes us unique: commitment and quality From the depths of Ad Morum, we feel that our relationship with Jaén goes beyond the production of an exceptional extra virgin olive oil, but also translates into a commitment to quality, authenticity, and sustainable development. Our EVOO is not just a product, it is an expression of the richness and beauty of the land of Jaén, a true treasure that we share with the world. Exploring Ad Morum products 🌿 At Ad Morum, every drop of our extra virgin olive oil tells a story of passion, quality, and tradition. Discover our exclusive selection of products, each carefully crafted to satisfy the most demanding palates. 1- Early Harvest Picual EVOO Our Early Harvest Picual monovarietal EVOO stands out for being fresh and intense, a true jewel of nature. Harvested when the olive is still green, we offer an extra virgin olive oil with a fruity flavor and moderate spiciness, perfect for enhancing your favorite dishes. From toasts and salads to meats, its versatility and exceptional quality make it an essential ingredient in any kitchen. Awards and Certifications: Silver Medal at the Mezquita EVOO 2024 competition. Bronze Medal at the Los Angeles International Awards 2024. Finalist for best EVOO Andalusia 2024. Great Gold Medal at the Virtus 2024 awards. Presence in the Iberoleum guide with a score of 8.3 out of 10. Integrated Production Certificate. Jaén Oil PGI Certificate Tasting Note: Fresh aroma with nuances of vegetables and dried fruits, clean and fragrant flavor with moderate bitter and spicy notes. Veraison Picual EVOO  Our Veraison Picual monovarietal EVOO, a culinary treasure that captures the essence of the first olive harvest. Rich in oleic acid and natural antioxidants, this extra virgin olive oil offers a unique flavor and aroma, perfect for bringing your favorite dishes to life. From fresh salads to grilled vegetables, its versatility and superior quality make it an unparalleled choice. Awards and Certifications: Jaén Oil PGI Certificate Tasting Note: Fresh aroma with pleasant and fruity notes, balanced flavor with a slight bitterness and spiciness in the aftertaste. Picual EVOO 2023/2024 The Picual monovarietal EVOO is an authentic expression of the excellence and tradition of our land. With a fresh aroma and a fruity flavor, this extra virgin olive oil is the perfect complement to your favorite dishes. From salads to cooked dishes, its exceptional quality and unmatched flavor will transport you to the olive groves of Andalusia with every bite. Awards and Certifications: Gold Medal at the Virtus Great Awards 2023. Gold Medal at the Virtus Awards 2022. Jaén Oil PGI Tasting Note: Perceptible aroma of fresh olive with hints of green almond, clean taste with a slight bitterness and moderate spiciness. At Ad Morum, each of our products represents a commitment to quality, authenticity, and tradition. Discover the taste of our land in every drop of our extra virgin olive oil and let yourself be carried away by a unique culinary experience.

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3 unique products that elevate the magic of picual oil

Apr 1, 2024

Picual oil is a sure bet in gastronomy thanks to its robust profile and fruity flavor. This golden elixir, with its intense notes and health benefits, is a culinary jewel that elevates every bite and highlights the excellence of olive oil. At Ad Morum, we never tire of seeking excellence in the development of the best picual oil, and for this reason, we are going to present three new products that stand out for their ability to adapt to your daily needs, as well as making a difference on special occasions. Early Harvest Picual EVOO 23/24 – 3 and 6 bottles (500 ml.) Our first star product is Early Harvest EVOO, carefully harvested when the olives are completely green (before ripening). Its fruity, intense, and slightly bitter flavor makes it a culinary gem awarded gold medals at the International Virtus awards, which it has won for two consecutive years. With this picual oil, you can't go wrong when adding it to fresh salads and grilled fish. It also transforms classic bread with olive oil into a treasure from another planet. It will always add intensity and flavor to your favorite dishes. Keep in mind that its production is limited, so it would be a great idea if you decide to give it as a gift. It has certifications from the Protected Geographical Indication (PGI) (Jaén Oil) as well as that of Integrated Production. It is one of the most complete varieties. Due to the peculiarities of its harvest, it has a higher amount of polyphenols and antioxidants. Envero Picual EVOO 23/24 – 3 and 6 bottles (500 ml.) This second format captures the magic of "envero", that precise moment when olives begin to ripen. This results in a very particular extra virgin olive oil, capturing the perfect balance between the youth of early harvest and the maturity of the beginning of the harvest season. Of course, it has the Protected Geographical Indication (PGI) (Jaén Oil), which is once again a maximum guarantee of quality. This style of picual oil is ideal for elevating the distinction of your gourmet dishes. It will be perfect for fresh pasta, meat carpaccio or fish, and selected cheese boards. On special occasions, it can become the secret to guaranteed success if you choose to give it as a gift. Its elegant design makes all the difference. This oil is ideal for people who prefer an oil with a more moderate intensity than the early harvest, as it is a little smoother. This is within the context of it being a strong oil, as it is harvested early in the campaign. It is also worth noting its health benefits, as the "envero" harvest preserves polyphenols and antioxidants, providing anti-inflammatory properties and potentially promoting heart health, as it has a high volume of oleic acid. Picual EVOO 23/24 – 1 and 3 jerry cans (5 liters) This oil, like the first gleam of sun in the 2023-2024 season, is a monovarietal picual masterpiece. Sourced from olive groves surrounding our oil mill in Navas de San Juan, the olive juice is carefully harvested and milled, culminating in a local production with Protected Certification (PGI Jaén Oil). Its 5 liters of picual oil make it a versatile companion for your kitchen. Its format is ideal for families or for those who cannot imagine life without always having their favorite liquid gold at hand. Use it to enhance stews, salads, and fish. It's also perfect for enjoying raw, drizzled over freshly baked bread. Its fresh aroma and fruity flavor with a slightly spicy touch will completely captivate you. Rich in antioxidants and monounsaturated fatty acids, this picual oil contains everything you need to be your perfect kitchen ally. These formats of picual oil will not only intoxicate your senses, but also significantly contribute to your well-being. With every drop of these new products, you'll be incorporating exceptional flavors into your routine while strengthening your health, knowing that what you consume is of quality. From Ad Morum, we invite you to try or give any of these varieties as a gift. You won't regret it at all!

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3 productos únicos que elevan la magia del aceite picual

How to choose the best EVOO according to your tastes and uses

Feb 28, 2024

Within the realm of Extra Virgin Olive Oil (EVOO), choosing the perfect product becomes a unique culinary experience. Discover with us the secrets to selecting the ideal EVOO according to your preferences and needs. With the help of Aceites Ad Morum, experts in the production of high-quality certified cultivated EVOO, you can become part of the select group of Olive Oil lovers who will know how to choose the perfect EVOO for every occasion. Early Harvest Oil: Intensity and Spice 🌶️ The pleasure of bold palates Early Harvest Oil is the ideal choice for those seeking an intense sensory experience. This EVOO, made from the Picual variety, offers a robust flavor and a characteristic spicy kick. Do you love the strong taste of olive oil and enjoy spicy food? Then, Ad Morum's Early Harvest Oil is your choice to elevate your dishes. Veraison EVOO: Subtlety with a Hint of Spice 🍃 For refined palates Veraison EVOO presents a softer alternative without sacrificing the characteristic spiciness of Picual. Ideal for those who prefer more subtle nuances, this oil retains the spicy touch but in a milder way. Experience the harmony of flavors with Ad Morum's Veraison EVOO, perfect for those who seek elegance in every drop. EVOO in 5L format: More subtle and ideal for families 🍃 The quintessential household format Our Picual EVOO in 5L format is an oil milled in our olive press in Navas de San Juan with olives harvested in the surrounding area. Its 5L capacity makes it an ideal product for both cooking and raw consumption. It is also the perfect format for large families who want to have the highest quality oil in their dishes. Own Mill: Control and Quality from the Origin 🌿 Quality assurance at every stage In the search for the best EVOO, origin matters. With its Own Mill, Ad Morum guarantees quality from harvest to extraction. Absolute control of the process ensures the selection of the best olives at the optimal moment, providing an EVOO of maximum quality that preserves its organoleptic and nutritional properties. Mechanical Production: Uncompromising Purity 🛠️ The excellence of mechanical processing Ad Morum's philosophy is based on purity. By exclusively using mechanical means in production, we avoid chemical processing that could affect the properties of the EVOO. This commitment translates into unparalleled quality that is reflected in every bottle. How to Buy: Your Guide to the Perfect Choice 🛒 Steps to enjoy the best EVOO Explore the Variety: Learn about the available options, from Early Harvest Oil or Veraison EVOO to our regular Extra Virgin. Consider your Preferences: Do you prefer an intense flavor or more subtle nuances? Define your tastes before choosing. Read Labels: Transparency is key. Ad Morum's labels  offer you detailed information about each product. Experiment: Try small quantities before committing to a larger size. Direct experience will help you make an informed decision. You can access our online store right here!  Your EVOO Experience with Ad Morum 🌱 In summary, choosing the best EVOO is a personal journey that should adapt to your tastes and culinary uses. With Aceites Ad Morum, you are not just buying a product, but a unique experience that will transform your dishes. Explore Ad Morum's gourmet range and discover how each choice takes your culinary experiences to the next level. Discover the art of choosing the best extra virgin olive oil according to your tastes and uses with Ad Morum. Flavors, purity, and experience.

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Cómo elegir el mejor AOVE según tus gustos y usos

The Perfect Gift: Picual Extra Virgin Olive Oil

Nov 21, 2023

In the search for the perfect gift, we often find ourselves exploring options that fuse exquisiteness and health, and on this journey, Picual Extra Virgin Olive Oil emerges as a liquid treasure that captivates palates and elevates gastronomic experiences. At Aceites Ad Morum we know why gifting this golden elixir is the formula for success for any special celebration. Keep reading! Gifting Picual EVOO is synonymous with gifting experiences Its robust profile, with intense notes of green fruits and spicy touches, awakens the senses and elevates cuisine to new heights. Gifting Picual EVOO is an experience because it goes beyond a simple gift. It is the gateway to a world of flavors, health, and elegance, providing those who receive it with a complete and unique gastronomic experience. Health in every drop Beyond gustatory pleasure, Early Harvest Picual Extra Virgin Olive Oil is a nutritional gem. By choosing this Early Harvest Picual EVOO, you are giving bottled health, a tangible demonstration of your care for those you cherish. In every drop there is a rich concentration of antioxidants, those tireless defenders that fight free radicals and help prevent cellular damage. These antioxidants, such as vitamin E, work in harmony to strengthen the immune system and protect the body against oxidative stress, thus contributing to maintaining optimal health. But the magic of Picual EVOO does not stop there. This oil is a generous source of healthy fatty acids, particularly oleic acid, which has been associated with a number of health benefits. By gifting Picual Extra Virgin Olive Oil, you are sharing a present that supports the health of those you appreciate. It's like bottling the very essence of a healthy lifestyle and offering it in the form of liquid health. This gesture becomes a tangible display of care and appreciation, reflecting the intention to share not only good flavors, but also the precious gift of bottled health. Versatility in the kitchen Picual Extra Virgin Olive Oil is the inspiring accomplice that awakens culinary creativity and endures in the memory of those who receive it. Its versatility in the kitchen becomes a prized tool for amateur chefs and gourmets, unfolding a range of culinary possibilities that transcend the limits of imagination. In the art of dressing salads, Picual EVOO stands as the perfect dressing. Its robust and fruity profile adds a touch of complexity and freshness, transforming each leaf into a symphony of flavors that dance on the palate. From the simplest greens to the most elaborate, this oil enhances the character of each ingredient, turning salads into authentic gastronomic masterpieces. Elegance in presentation Aesthetics play a crucial role, and Picual Extra Virgin Olive Oil is not only a delight for the palate, but also a visual spectacle that captivates from the first glance. Its characteristic intense green color, a result of the Picual olive variety and its early extraction process, is the first indication of its exceptional quality. This vibrant and deep tone is not only a reflection of the freshness and vitality of the olives, but also a declaration of purity. The clean and crystalline appearance of Picual EVOO invites you to explore its contents with the certainty that you are looking at a product of the highest quality. By gifting this oil, you are presenting your loved ones not only a culinary condiment, but an authentic liquid work of art. The purity of its texture, free of impurities and clarifiers, adds a tactile component to the experience. When opening a bottle of Aceites Ad Morum, an exquisite vision is revealed: a golden liquid that flows smoothly and adheres delicately to surfaces. The sight of this oil, both at rest and in motion, is an invitation to explore its complexities and to enjoy a spectacle that goes beyond taste. For all these reasons, at Aceites Ad Morum we take care of every last detail of our bottles. We create a design that matches the delicious and sophisticated treasure found within. Sustainability and tradition with Picual EVOO Picual EVOO is also a link to the rich olive-growing tradition. By gifting this oil, you are sharing a connection with the roots of sustainable agriculture and supporting the preservation of cultivation methods that have endured over time. Gifting Picual EVOO aligns with sustainable values by supporting respectful agricultural practices with the Environment. It is a conscious choice that not only celebrates gastronomy, but also responsibility towards the planet. Early Harvest Picual Extra Virgin Olive Oil is not just a gourmet gift, it's a gesture of affection and an expression of good taste! At Aceites Ad Morum we know that this gift becomes the perfect emblem of moments shared around the table. A gift that not only fills the stomach, but also the heart. Visit our online store and give the best Picual EVOO!

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Why is EVOO so important for your health?

Nov 8, 2023

Why is EVOO so important for your health? At Ad Morum, we value EVOO above all else. It is our raison d'être. Extra Virgin Olive Oil is known for its intense flavor and its health benefits. It is present in most recipes as one of the essential ingredients in many dishes and is considered one of the star foods of the Mediterranean diet. In Spain, we use a lot of olive oil. Our extra virgin olive oil stands out as one of the healthiest oils available. Its quality, nutrients, and properties provide a series of very positive health benefits. Therefore, its consumption in reasonable quantities is highly recommended. Here are some vitamins and dietary conditions that make EVOO indispensable in our kitchens: It is rich in vitamin C, which is known for its antioxidant capacity. This vitamin is very important for the health of our skin, as it protects the outermost layer, the epidermis. But it is not the only vitamin we find in extra virgin olive oil. We also find vitamin K, vitamin B, and vitamin A. Extra virgin olive oil is also rich in monounsaturated fats. These fats help reduce LDL cholesterol. LDL cholesterol is the type of cholesterol that builds up in the walls of arteries, which can lead to a heart attack or stroke. Furthermore, EVOO is an oil rich in antioxidants. This oil contains a large amount of polyphenols, a group of plant compounds with antioxidant properties. Antioxidants help protect our cells from damage caused by free radicals. These are compounds that form as a result of cell oxidation, which can damage cells and lead to diseases like cancer. Extra virgin olive oil is also rich in essential fatty acids. These acids are necessary for the normal functioning of our body, but we cannot produce them ourselves. Therefore, we must obtain them from the foods we eat. Essential fatty acids are omega-3 and omega-6 fatty acids. Continuing with the vitamins provided by extra virgin olive oil, we come to vitamin A. This vitamin is very important for the health of our skin, our eyes, and our immune system. It is also especially necessary for the growth and repair of tissues. Extra virgin olive oil is an oil rich in vitamin D. Vitamin D is very important for the health of our bones, our skin, and our immune system. It helps absorb calcium, which is very important for bone health. As you can see, EVOO offers many benefits to our bodies, and these are just a few of them. That's why at Ad Morum, we love this precious and complete food so much, because it is essential in our daily diet. Get our Picual variety extra virgin olive oil with just one click.

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Uses, benefits and other treasures hidden in Picual EVOO

Oct 26, 2023

Picual Variety Extra Virgin Olive Oil is a true culinary treasure, not only in the province of Jaén but worldwide. Its versatility and excellent flavor make it a fundamental element in Mediterranean cuisine and beyond. Aceites Ad Morum explores the uses, utilities, and benefits of this liquid gold, and we will also discuss its impressive shelf life supported by CSIC studies. Picual EVOO as a lifestyle Versatility in the kitchen Picual Variety Extra Virgin Olive Oil (EVOO) is known for its high heat resistance, which makes it ideal for frying. However, its applicability in the kitchen goes far beyond that. It is a perfect ally for preparing salads, dressing pasta dishes, marinating meats and fish, and adding a finishing touch to soups and stews. Its versatility in the kitchen is unsurpassed, and its flavor enhances the quality of any dish. If you are looking for inspiration in the kitchen, do not hesitate to visit our recipes section. Uses in everyday life EVOO also has uses outside the kitchen. It can be a key ingredient in the manufacture of skin and hair care products due to its moisturizing and antioxidant properties. It is also an excellent carrier oil for essential oils and massages. This oil is much more than a culinary delight; it is a companion in everyday life. Picual EVOO is an elixir of life The consumption of Picual Variety EVOO has significant health benefits. It is rich in monounsaturated fats, which help reduce the risk of heart disease. It is also a source of antioxidants, including vitamin E and polyphenols, which can protect against aging and reduce the risk of certain diseases. The regular inclusion of EVOO in the Mediterranean diet has been associated with a reduced risk of chronic diseases. A long legacy of flavor thanks to its shelf life Picual Variety EVOO stands out for its resilience. When stored properly in a cool, dark place, it can maintain its quality and flavor for years. The Spanish Olive Oil Interprofessional strongly recommends Picual Extra Virgin Olive Oil due to its versatility in the kitchen. It is ideal for a wide variety of dishes, from fresh salads to tasty roasts. Its robust and fruity flavor adds a special touch to any recipe. Likewise, the Spanish Olive Oil Interprofessional highlights the importance of choosing quality products such as EVOO to ensure that nutritional and organoleptic qualities remain intact. Its commitment is to promote the use of this oil in gastronomy, encouraging people to incorporate it into their daily recipes and enjoy its health benefits and exquisite flavor. Picual EVOO is a gift from nature that enriches our lives in many ways. Its versatility in the kitchen, its uses in daily life, and its health benefits make it an essential element in our homes. Now is the time to visit our online store and give Aceites Ad Morum a try, you won't regret it!

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Early EVOO, veraison and normal extra virgin: differences

Oct 24, 2023

Within the world of EVOO, there is a variety of liquid treasures. But what makes Picual EVOO even more special? Discover it with Aceites Ad Morum. The beginning of the liquid treasure: Early Harvest Extra Virgin Olive Oil Early harvest EVOO is obtained at the beginning of the harvest season, when the olives are still green and fresh. This results in an oil with a truly unique flavor profile. Its bitterness, accompanied by a spicy touch, combines with fruity and herbal flavors. This initial stage captures the very essence of the young and fresh olive. Making way for Veraison with a more mature olive Veraison EVOO is the period when olives ripen and develop softer flavors while still remaining spicy. During this stage, a high-quality extra virgin olive oil can be obtained, characterized by its balanced flavor and lower intensity of bitterness and spiciness. The olive harvest for this oil takes place when the olives change from green to violet, which provides a unique balance of fresh, herbal flavors and aromas, as well as fruity nuances. This oil is very versatile in the kitchen due to its combination of robustness and smoothness. Normal Extra Virgin Olive Oil Normal or standard Extra Virgin Olive Oil (EVOO) is produced during the harvest season, usually from late November or early December, using ripe olives. It is a high-quality oil, obtained through mechanical cold extraction methods, which preserves its flavor and aroma. EVOO must not have organoleptic defects and must meet certain acidity parameters. It is versatile in the kitchen, ideal for cooking at medium and high heat, frying, sautéing, and also for dressing salads and cold dishes. Although it is an excellent and versatile choice, its flavor may be less distinctive compared to early harvest and veraison. It is often characterized by being milder. The Triumph of Picual EVOO Within the variety of EVOO, Picual stands out. Its success is due to its versatility and exceptional flavor. The carefully selected production process, along with the unique conditions in the province of Jaén, gives Picual EVOO a complex character. Its balanced bitterness and spiciness combine with fruity and herbal notes, creating an unforgettable sensory experience in every preparation. Whether to enhance the flavors of a dish, give it a gourmet touch, or simply enjoy an exceptional oil, Picual EVOO is the perfect choice. Its versatility allows it to shine in any type of cuisine, from the most traditional to the most innovative. Among the different EVOO options, you can see that the Picual variety stands out as an option that combines the best of all harvest stages. Its exceptional flavor and versatility make it an unrivaled choice for any food lover. Dare to discover the excellence of EVOO with Aceites Ad Morum. Visit our online store!

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